Mad Men, Body Image, and Feminist Critiques of Size-Positivism

A few weeks ago various entertainment blogs and news sites were running a series of stories about Mad Men's Producer Matthew Weiner. Feminist bloggers and health writers soon joined the conversation. Now Mad Men is no bastion of feminist drama and critical theory, but these bloggers were veritably showering praise on Weiner. Why? Because, reportedly, he doesn't allow his actresses to exercise and encourages them to eat plenty in order to look "soft and voluptuous" like "healthy women." F-A-I-L.